Posts By: Andrea Avesani

Multi-Channel Brand Identity

Brand Identity: Keeping the brand consistent across Multi-Channel Marketing Campaigns

by Andrea Avesani • 28th January 2019

Consistent branding across marketing channels is imperative, and we are not just talking logos. Brand identity flows from the aesthetics of your campaigns through to the message, tone and pitch. Research finds that a consistent brand presentation across all marketing platforms increases revenue by up to 23% (source). Why is branding important? Brand identity is […]


xtremepush

Xtremepush: Our Global Rebrand

by Andrea Avesani • 2nd September 2015

After 18 successful months in the market, with major international client wins in the retail banking, media, sports, government agencies and entertainment sectors, we felt there was a need for a fresh, improved look to reflect our success in the mobile marketing automation industry. So we can now proudly reveal our updated company image, including […]