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Rupert Adam

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Retail Banking – Connecting the Right Customer Journey
Mobile Banking has exploded over the last decade, and with an estimated 1.2 billion users worldwide (source) it has provided enormous opportunities for retail banks to create powerful customer
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Ecommerce – How Push Notifications Can Boost Revenue, Engagement and Retention
The expectation is that sales within the Ecommerce industry in 2018 will be 112% more than they were in 2014 and again, by 2021 they are set to increase by 71% from 2018. (source) When a market shows
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Shopping Cart Abandonment: Re-engage users with Multi-Channel Engagement Marketing
Shopping cart abandonment impacts all brands online. Who hasn’t abandoned a basket at some point? There are many reasons as to why this might occur. Simply leaving this a just one of those things is
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