In today’s increasingly complex mobile marketing landscape, it is an ongoing challenge to continually build customer engagement and minimise the risk of churn. Marketers have numerous mobile

Email marketing is one of the most powerful communication channels to reach out and engage customers across multiple devices. It’s a great medium to boost brand awareness and deliver rich targeted

Location-based targeting is a major new opportunity for shopping malls to improve shopper engagement and to drive both direct and ancillary revenue through the mobile channel. Engaging with shoppers

Push notifications are a great way of interacting with your most valuable app users and driving them back into the app to complete key actions. But their reach is ultimately limited to users who have

Chatbots are the next frontier in contemporary digital experience and mobile customer engagement. Powered by artificial intelligence, app-like chatbot software essentially automates everyday customer

Proximity marketing is a great way to interact with and engage your offline customers with relevant, targeted offers and service messaging, whether your business happens to be a brick-and-mortar