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Blog post
Oct 12 2018
6 min
Web Push Marketing – Building for Success
It all started with Apple in 2009, creating Push Notifications to enable App developers a way to re-engage with their users. Apple then rolled out Push Notification support within Safari in 2013,
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Blog post
Oct 3 2018
5 min
Ecommerce – Customer Engagement through In-App Messaging
Ecommerce brands have a challenge in gaining customers let alone retaining and engaging them. Growing an engaged audience will provide greater opportunities for transactions to take place, as well as
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audience targeting
Sep 21 2018
5 min
Navigating Multi-Channel Marketing for Ecommerce
Ecommerce brands need to be in touch with their tech-savvy shoppers in order to stay relevant. Focus on single channel marketing campaigns provides the user with a disconnected feel and not the
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fintech
Sep 14 2018
5 min
Retail Banking – Connecting the Right Customer Journey
Mobile Banking has exploded over the last decade, and with an estimated 1.2 billion users worldwide (source) it has provided enormous opportunities for retail banks to create powerful customer
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Blog post
Sep 6 2018
6 min
Ecommerce – How Push Notifications Can Boost Revenue, Engagement and Retention
The expectation is that sales within the Ecommerce industry in 2018 will be 112% more than they were in 2014 and again, by 2021 they are set to increase by 71% from 2018. (source) When a market shows
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audience targeting
Aug 23 2018
4 min
Sports Betting & Gaming: How brands are driving revenue through increased multi-channel engagement
Brands within the Sports Betting and Gaming industry are placing a higher emphasis on customer engagement to drive revenue. With 97% of their customers betting online, it is easy to understand why
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