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Google
Oct 3 2017
2 min
The Benefits of using Google Tag Manager
What is Google Tag Manager? Google Tag Manager (GTM) is a powerful tool that puts the marketer in control of their digital marketing. It enables marketers to update all their website tags directly
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Blog post
Sep 29 2017
1 min
The Xtremepush Use Case Series: Onboarding your user
Xtremepush launched the first video of a new four-part business use case series. The main goal of this series is to demonstrate how best to use the Xtremepush platform to increase engagement, reduce
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Apple
Sep 21 2017
3 min
Apple iOS 11: The Key Changes
Apple held their first special event in the Steve Jobs Theatre at Apple Park on the 12th September. Every year there is great anticipation in the build-up to the Apple event, with speculation on what
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GDPR legislation
Jul 27 2017
3 min
GDPR and its Importance for The Travel Industry
In recent years, there have been extraordinary changes in the purchase of travel and transport services, from consumer habits to the channels utilised. This has led to the role of traditional travel
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fintech
Jul 12 2017
2 min
A Data-Driven Approach to Marketing
John Best, founder of Best Innovation Group (BIG), is a recognised thought leader and visionary of technology advancements and financial application development within the financial services
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GDPR legislation
May 4 2017
2 min
GDPR – The Practicalities of a New Reality
There are now about 380 days until GDPR is ‘the new reality’ and becomes law across the EU Member States. Companies are carefully reviewing the legislation, working to understand what GDPR will mean
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