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Blog post
Jul 28 2016
2 min
How Beacons will revolutionise the Shopping Mall Experience
Location-based targeting is a major new opportunity for shopping malls to improve shopper engagement and to drive both direct and ancillary revenue through the mobile channel. Engaging with shoppers
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customer experience
Jul 21 2016
4 min
Mobile Banking & Key Ways to deliver Frictionless Customer Experiences
79% of North American financial consumers consider their banking relationship to be purely transactional, according to a recent Accenture study. When customers now think about what their bank offers
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Blog post
Jul 14 2016
4 min
5 Reasons why the App Inbox is the Perfect companion to Push Messaging
Push notifications are a great way of interacting with your most valuable app users and driving them back into the app to complete key actions. But their reach is ultimately limited to users who have
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customer experience
Jun 28 2016
4 min
Streamlining the Customer Onboarding Process in Digital Banking
The delivery of personalised customer experiences at scale across all customer touchpoints has significant revenue potential for financial institutions. We now live in an age where instant
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Blog post
May 12 2016
3 min
What is Web Push?
Web Push Notifications is an effective channel for engaging Mobile and Desktop web visitors. They are essentially clickable notifications that are sent by the website directly to the browser of their
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facebook
Apr 26 2016
3 min
Chatbots – What they mean for Mobile Marketers
Chatbots are the next frontier in contemporary digital experience and mobile customer engagement. Powered by artificial intelligence, app-like chatbot software essentially automates everyday customer
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