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enterprise
Oct 1 2015
3 min
Enterprise Mobile Marketing Automation you can bank on
If you think Mobile Marketing Automation is the preserve of game developers and startup Apps – you would be wrong. Major enterprises, from leading media organisations to financial institutions, are
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Blog post
Sep 22 2015
4 min
5 Retail Brands who Excel in the Art of Push Notifications
The best Retail Apps focus on enhancing the customer experience. In the case of push notifications, this means providing real user value to the customer. Although a mobile strategy is now essential
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Blog post
Sep 15 2015
3 min
Mobile App Marketing- 5 Key Strategies to Success
Increasing app retention and driving engagement of app users is essential for any brand or company if they are serious about developing an effective mobile app marketing strategy. Here are 5 key
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Blog post
Sep 10 2015
3 min
Wearables 2016: The future of Mobile Marketing & Analytics
The worldwide wearables market grew 223.2% in the second quarter of 2015, according to a recent study by IDC. As part of the growing phenomenon of the iOT (Internet of Things), smartwatches, such as
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android
Sep 8 2015
3 min
Amazon Underground: Android Appstore Alternative for Sports Betting and Gambling Apps
Amazon recently introduced Underground, an Android app that offers users 100% free versions of popular apps that are traditionally paid or freemium. In order to achieve this, Amazon created a new
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Blog post
Sep 3 2015
2 min
Layering Beacons in Retail: Coke’s Cinema Trial paves the way
Retailers can utilise beacons as far more than simply mobile advertising broadcasters. A recent trial by Coke in Norway movie theatres demonstrates that there is huge potential in layering beacons to
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