BlueBat enhances player experiences with personalised engagement

Objective & Results

Having previously worked with several providers of push notification software, and found them to be unsatisfactory, BlueBat Games chose Xtremepush to provide a best-in-class solution.

This partnership has enabled BlueBat Games to enhance its player engagement strategy on behalf of its globally-recognised clients in the casino industry, delivering the following results.

5%

Uplift in Daily Active Users

15%

Uplift in Average Revenue per Daily Active User

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About BlueBat Games

BlueBat Games, a subsidiary of Greentube Novomatic Interactive, is one of the most widely respected brands in the social casino industry. It provides best-in-class, white-label social casino solutions for some of the biggest ground-based casinos in the world. BlueBat Games helps casinos to reach and entertain players beyond their physical locations with high-quality social gaming content. Its list of clients includes Hard Rock and Foxwoods.

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Working with Xtremepush

Kira Shafran, Director of Managed Services

“For any outbound campaign, it’s so important that you connect with players at the right moment and through the right channel. Typically, you only ever have a small window of time to get the player’s attention and engage them. Xtremepush gives us that ability to connect in the moment with the relevant message and have success”.

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