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Your real-time eCommerce CDP

Turn visitors into loyal customers with one unified solution – a robust customer data platform.

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Trusted by top brands and partners

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The Most Complete Customer Data Platform for eCommerce

Don’t just collect customer data. Make the most of it.

In one unified solution, Xtremepush combines a real-time CDP, AI Optimisation, Gamification, Omnichannel Activation, and BI, so that you can manage customer data in eCommerce to its full potential. 

SINGLE CUSTOMER VIEW

Unify data for deeper customer insights

Gain a comprehensive understanding of your customers by unifying your data into a Single Customer View. Understand customer behaviour and buying habits, and craft more effective campaigns. Xtremepush centralises customer data in one unified solution. 

PERSONALISED OMNICHANNEL CAMPAIGNS

Maximise revenue with tailored customer interactions

Elevate your customer engagement with personalised omnichannel campaigns. Use Shopify and Magento to store data at the click of a button to deliver customised interactions across various channels and increase revenue. Improve customer satisfaction with an advanced customer data platform for eCommerce. 

PREDICTIVE MARKETING INTELLIGENCE

Boost customer lifetime value with AI-driven insights

Leverage the power of predictive marketing to increase average spend and customer lifetime value. Use transactional data, RFM modelling, AI, and predictive analysis to guide customers to products that resonate with their purchase history and behaviour. 

CUSTOMER GROWTH AND RETENTION

Elevate retention with enhanced customer intelligence

Utilise the Xtremepush Customer Intelligence module to reduce churn rates and promote customer growth. Implement automated journeys based on in-depth customer insights to achieve retention levels far exceeding industry averages. 

DYNAMIC CONTENT TARGETING

Drive conversions with personalised content delivery

Improve engagement and sales with highly personalised messages, promotions, and offers. Optimise your marketing efforts by using relevant customer data and dynamic segmentation to automatically reach the right customer at the right time on the right channel.

Explore the Use Cases

Personalised product recommendations

Retailers can use Xtremepush to analyse data such as customer browsing and purchase history. The platform then generates personalised marketing campaigns with product recommendations sent via email, resulting in a double-digit increase in revenue driven by these targeted suggestions.

Leveraging data

Out-of-the-box data integrations with Shopify, Magento, and other ecommerce platforms make things easier. Retailers can take their data to the next level with Xtremepush’s CDP and channel capabilities, all in one place.

Abandoned cart recovery

An online store can implement automated campaigns through Xtremepush to target customers who have abandoned their shopping carts. Personalised offers and timely reminders boost conversion rates, and allow the store to recover lost sales.

Dynamic pricing notifications

eCommerce brands can use Xtremepush to send real-time notifications to customers about price drops or special deals. This drives immediate purchases and increased brand engagement.

Seasonal campaigns and promotions

An eCommerce platform can leverage Xtremepush to create and manage seasonal marketing campaigns across multiple channels. Their sales and customer engagement increase significantly when they send personalised offers and promotions during key shopping periods. 

Customer feedback and engagement

An online retailer can use Xtremepush to send post-purchase surveys and gather first-party data. This raw data is then translated into business conclusions, used to improve product offerings and customer service.

Learn how DAA are driving revenue at The Loop

 

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“The experience that Xtremepush has when it comes to email is obvious. I have worked with several email providers over the years, and the Xtremepush solution is outstanding. The email builder tool is intuitive to use and allows us to create new campaigns quicker than ever before. No matter what we want to do with our emails, they find a solution that suits us perfectly and delivers results”

Sinead Quish, Head of Customer Marketing at DAA

Sinead Quish

Head of Consumer Marketing at DAA

Read more

eCommerce FAQ

  • What is a Customer Data Platform (CDP) and how does it differ from a Data Management Platform (DMP)?

    A Customer Data Platform (CDP) centralises customer data from multiple sources, creating unified customer profiles that are accessible and actionable across the organisation. It focuses on first-party customer data, including demographic, behavioural, and transactional data. In contrast, a Data Management Platform primarily deals with third-party data for advertising and media buying, focusing less on long-term customer relationship management.

  • How does a CDP help in understanding customer behaviour?

    A CDP collects data from online and offline channels, providing a comprehensive view of customer interactions and behaviour. Analysing data from these diverse sources, businesses can gain deeper insights into customer preferences and tailor their marketing campaigns and customer service strategies accordingly, in both online and offline channels. 

  • Can a CDP improve customer retention and customer lifetime value?

    Yes! With CDP, businesses can analyse customer data and behavioural patterns to create personalised experiences, enhancing customer retention. This personalised approach, supported by effective marketing automation, leads to increased loyalty and repeat business, but also better data management. 

  • How does a CDP integrate with existing eCommerce business systems?

    A CDP can seamlessly integrate with various systems used by eCommerce brands, including data warehouses, marketing automation tools, and customer service platforms. Through this integration, customer data is consistently updated and distributed across all departments, from marketing teams to customer service representatives.

  • What role does data governance play in managing a CDP?

    Data governance is an essential component in managing a CDP as it ensures the quality, security, and compliance of the collected data. Good governance practices help in maintaining the integrity of customer data, managing consent, and adhering to privacy regulations, which is essential for building trust and maintaining a reliable customer intelligence platform.

  • How does a CDP assist customer service teams?

    A CDP provides customer service teams with access to detailed customer profiles, including past interactions, purchase history, and preferences. Equipped with this information, customer service representatives can offer more personalised and efficient support, improving overall customer satisfaction.

  • What makes a CDP the best choice for managing customer data compared to traditional data silos?

    The best customer data platforms offer a unified customer database that breaks down data silos, providing a holistic view of the customer. As a result, all customer information, from raw data to processed insights, is accessible and actionable across different departments, leading to more coordinated and effective customer engagement and marketing strategies.

See how a customer data platform for eCommerce can solve your challenges

Take the first step towards increasing customer loyalty in eCommerce. 
Get in touch and check what unifying customer data can do for YOUR business.

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