How to Write an RFP for Mobile Marketing Platforms

The popularity of Mobile Marketing Platforms has exploded in the past 5 years, as brands look to execute mobile-centric campaigns.

When selecting a vendor to partner with, there are a huge number of factors to take into consideration, including the range of engagement channels and depth of capabilities offered. It’s also important that you investigate the vendor’s ability to scale, as well as their onboarding and technical support processes.

Download this guide to identify the key questions you should be asking providers in an RFP for Mobile Marketing Platforms. This will help you ensure you have the information needed to make the right decision for your brand.