Location Technology

Engage your users with the right message, at the right time in the right location.

Proximity Marketing

Drive app engagement with our proximity marketing solution to deliver contextual location-based app notifications to your users. With unlimited iBeacon & Geo-Fencing capabilities, Xtremepush enables enterprises to instantly engage consumers when in key locations, resulting in increased footfall and truly personalised brand experiences.

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Deliver targeted messaging

Engage your users through each vital stage of the user journey with intelligent, personalised content to drive key user actions and prompt goal completions.

Deep Analytics

Understand your users offline behaviour with in-depth analytics of geo-fence and iBeacon behaviour. Track entries, exits and dwell time for thousands of locations.

Laser-like targeting

Target users with relevant messages based on previous location behaviour. Or engage them at the right time,  in the right place with the right message triggered based on location entry, exit or dwell time.

Infinitely Scalable

None of the OS limitations that limit you to twenty locations. We handle scaling so you don’t have to worry about it. No need to know all your locations on day one just keep adding locations on the platform as you need them.

FAQs

1. What is Location Technology

Innovative mobile technology, such as iBeacons and GeoFences, that identifies a user’s proximity to a location which enables enterprise brands to engage their users with right message at the right time in the right location.

2. What is Geofencing?

Geofencing is a marketing technology that identifies when users enter the enterprise brands targeted locations and enable brands to send targeted messages to their users in the specific geographic area.

3. How does Geofencing work?

Geofencing works with a combination of GPS, cellular data, and also Wi-Fi data. It is a virtual perimeter that you can pinpoint a location on a map and then target customers that enter, dwell in or exit that location.

4. What are Beacons?

Beacons are a piece of hardware that can be placed in particular locations. Beacons use Bluetooth to estimate your proximity to the device, and when close to the device a signal is triggered.

5. How do Beacons work?

When you are with proximity to a Beacon, it triggers a notification. The app on a customer’s smartphone then receives this signal and transmits the data back to the mobile marketing provider. The provider can then send a personalised push notification or in-app message to the customer.