marketing automation

How beacon technology can transform the Banking Industry

How Beacon Technology can transform the Banking Industry

by Lauren McClean • 18th December 2017

Beacons have a broad range of potential use and part of that is consumer-focused. With a Beacon, it’s all about the applications and how mobile engagement can be increased through interactions based on location. There is a multitude of potential applications available for this technology. This blog will focus on how ibeacons can transform the […]


Geofencing

Geofencing vs iBeacons: Which best suits your Business?

by Victor Sevciuc • 18th October 2017
Today, being on top of new technology trends is critical to stay ahead of your competitors. Location-based marketing technology is the latest trend and has seen tremendous growth and improvement in 2017. Through the use of innovative mobile technology such as ibeacons and geofencing, companies can now communicate with their customers with the right message, [...]

Xtremepush: Top 10 Marketing Automation Solution Provider 2017

by Lauren McClean • 11th October 2017
Feature article on Xtremepush in the latest edition of Marketing Tech Outlook as they announce the 2017 Top 10 Marketing Automation Providers. Powering Contextually Relevant Customer Engagement Modern day businesses leave no stone unturned in reaching out to their customers. They use every means from websites to browser push messaging for engaging customers, however understanding consumer [...]